Conference on Economic Crisis Management: Survival & Growth

Date of Function: March 12-13, 2010

Preamble

The processes of globalization, integration and economic unification set in place by most countries of the world have led to globally interdependent markets and unprecedented growth. Such interdependence has also reduced the barriers that would normally check the spread of financial contagion. As a result, the economic downturn that originated in developed nations soon engulfed a large part of the world economy, creating an economic crisis of unseen magnitude. It severely impacted global trade; even well-established businesses found it difficult to sustain profitability and growth.

In the face of this challenge, managers have to devise innovative strategies and approaches that would help them keep their operations sustainable, and even profitable.

This conference aims at appraising and formulating the strategies for survival and growth of the primary, secondary, tertiary and social sectors which are reeling under the inclement global economic climate. It also aims at discussing the cases of those business segments which have shown enhanced profitability even in the face of this crisis.

Outcome of the Conference

a. Understanding the nature of challenges posed by economic turbulence to various sectors of the economy.

b. Assessment of the fundamental reasons underlying economic downturn.

c. Appraisal and formulation of strategies for emerging out of the challenges posed by the economic crisis.

The selected papers will be published in the form of a book and distributed to the participants along with conference kit and will be made available to other researchers for reference.

Call for papers

Researchers, thinkers, managers and policy makers are invited to submit a paper or a case study on any of the following themes or related themes with special reference to either of the primary/ secondary/ tertiary/ social sector.

Thrust Areas

Branding

Change Leadership

Changing Consumption Patterns

Developing Resources and Competencies

Diversity Management

E-Procurement

Experiential Marketing

Financial Restructuring and Reengineering

Global Capital Flows

ICT as Survival Strategy

ICT as Growth Strategy

Innovative Financing

Managing Employee Morale

Outsourcing

R&D Imperatives

Role of Government and Regulatory Bodies

Realigning HR to Current Business Realities

Role of Banks and Financial Institutions

Role of ICT in Managing Economic Crisis

Succession Planning

Strategies of SMEs

Value Creation and Addition

Important Dates

Submission of Full Paper	January 25, 2010
Notification of Accepted Paper	February 05, 2010
Submission of Revised Papers	February 12, 2010
Last Date of Registration*	February 26, 2010

On-the-spot registration is permitted for participation, without paper presentation.

Further, such papers will not be included in the Conference Proceedings.

Conference Secretariat:

Mail

Convener, CECM

School of Management Studies

Motilal Nehru National Institute of Technology

Allahabad 211004 (U.P.) INDIA

Tel +91-532-2271550, 2271553-59

Fax +91-532-2545334

E-mail cecm@mnnit.ac.in

Website www.mnnit.ac.in/cecm

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